In the past few years Indian cinema has grown leaps & bounds with new content & films of different genre satiating audiences of every age group. The entertainment industry as a whole has grown to another level with digital & marketing innovations taking place ever so often.
The reach & magnitude of films is higher than ever & what enables this besides the content is the strong marketing team that stands behind each film.
One such film in the recent times has been, ‘Pink’. From the name, to the stellar cast & crew, to the content of the film had audiences curious from the go. Although what kept the audience hooked & helped increase footfalls in theatres was the apt promotional execution of the film. Not only did it get the audiences to the cinema halls, it also won, ‘Pink’ the Best Promoted Film in September 2016.
With such content & marketing at play we can only see Indian Cinema achieving impossible heights.